Partner News November 2011

Call to Action! Please Review Your FingerLakes.org Partner Listing

Please log in to the Partner Account section of fingerlakes.org where you find your business listing information and review this information for accuracy. The FLTA team references this listing and duplicates it for your listing in the regional Finger Lakes Travel Guide. Please complete this review and make the necessary changes by November 15 at the absolute latest to ensure publication in the 2012 Regional Travel Guide. Having the most up to date information for your business will better serve our Finger Lakes visitors and make sure that you see the most return possible on your FLTA partnership investment. If any of your business information changes, please contact the office to notify us or log into your partner account on FingerLakes.org to update this information. We want to keep our record breaking number of FingerLakes.org visitors up to date with the most current information about your business! You can access the log in on the bottom of the homepage of our site. If you have forgotten your username and password to the Partner Login section of our website, please contact the FLTA office at 315-536-7488 and we will provide you the information. To upload different pictures please find directions on how to make these changes here.

A few facts about the Finger Lakes Travel Guide:

• 100,000 are produced and distributed to tourists through phone or web request, at consumer shows, and at local businesses.
• Contains information on where to stay, play, eat, shop, and more!
• All partners receive a listing in the travel guide, and ads are also available.

Thank you for your partnership!

Official Launch of the Partnership Plus Coupon Page

You've heard about it. You've read about it. The time has come and it's here! The partnership plus program is ready and raring to go. Visitors will be able to access the Special Offers, Coupons & Packages page of FingerLakes.org. On that page, there is a location on the left hand side bar where visitors will find the coupons link. Click here to view this page. Feel free to review each coupon, let your visitors know of its existence and that they can find coupons and discounts always changing on this page and continuously being updated. Any reviews, feedback, or suggestions are happily welcomed and can be sent to Jessica. If your businesses would like to participate in this program, it’s not too late. Call Mark at 315-536-7488 to set up a meeting or to have questions answered.

The Windmill

When the air is cool and crisp, visit The Windmill Farm & Craft Market south of Penn Yan on Route 14A in the heart of the Finger Lakes. Pumpkins, squash and mums are in abundance with the holiday season looming. Choose personalized and made-to-order items that can be shipped to you. Fill a basket with goodies, check out all the decorating items to spruce up your home, buy a Mennonite quilt, a cedar chest, embroidered clothing, glassware, leather, jewelry or photos for gifts. With 175 unique shops nestled between Keuka and Seneca Lake wineries – check out thewindmill.com.

Book Direct Program Launch

In January of 2012, FLTA is extremely excited to announce the launch and integration of BookDirect onto our website. BookDirect is an online reservation system that will allow visitors to check availability at our partner accommodations for any specified date they so choose and have the availability to book immediately. There is no cost to you, our partners, to become involved in this program. The FLTA Board has worked to ensure that costs will be covered by FLTA. If you already have a reservation system in place, BookDirect will be able to make the conversion from visitors on the FLTA site, right over to the reservation system already in place on your website. If you don’t currently have a reservation system, BookDirect will be able to set up a system for you, free of charge. FLTA learned through conversations with the representatives from BookDirect, there is definitely opportunity for growth and expansion into more arenas that would compliment and go hand in hand with the accommodation direct booking platform. I won’t give away details just yet, but we’re very excited about the opportunities for growth that lie ahead of us with BookDirect. FLTA is looking forward to seeing the high numbers we receive in web traffic during peak months, equating to more business for our valued partners. It is a simple, direct booking system that will keep Finger Lakes visitors and partners happy. And isn’t that what living life in the Finger Lakes is all about? For more information on this program, please don’t hesitate to email me, or call the office at 315-536-7488. 

Keep the Info Coming!

With the holidays right around the corner and visitors out and traveling about, be sure that you’re sending press releases, news, packages, updates, and events your hosting to our office so that we can be sure to post the information on FingerLakes.org. This feature is at no cost to you and is part of the value that we build into the cost of your yearly partership. You get to reap those benefits all year long so don't forget about us. We want to make sure that you get the most exposure possible, for your events, news and more so add me to your email contacts and start sending those fabulous details!